I created a site: www.gamedemosonline.com intended to drive traffic to an affiliate program.
The site is backed by WordPress, and uses a few SEO plugins to achieve its results:
- All in One SEO Pack
- Web Ninja Auto Tagging System
- Fuzzy SEO
By simply posting press releases and wikipedia excerpts along with game titles and cover images, the site is on page 1 in Google for the following key-phrases, with almost no links to it and zero advertising:
- jasf jane’s advanced strike fighters demo download
- ncis game demo
- ncis video game pc demo
- goldeneye reloaded demo download
- dawn of fantasy demo download
- other new key-phrases daily
It’s interesting to note that the video game industry is HUGE, and competition for search engine rankings on video game related keywords is also huge. This is only the first week, and I’m posting new games every day, so I imagine a number of other search terms are going to start popping up in my site stats dashboard. I’m not going to tell you how much traffic this translates to, but suffice it to say I’m gratified and my work hasn’t been in vain.
I can’t help but think that this simple set of plugins would work equally well, if not better, for any number of industries. They’re all available in the “Plugins -> Add New -> Search” interface in the WordPress Dashboard
Some useful links:
Sitepoint’s SEO Business Guide
The SEO Manager Responsible For Sitepoint, 99designs And Flippa Spills The Beans In This Tell-all Guide.
SEO Business Startup Kit
SEO Business Startup Kit Provides Freelancers With A Complete Turnkey Business In A Box Solution. It Includes A Comprehensive 217 Page Ebook Along With Over 80 Ready To Use Contracts & Document Templates. The SEO Industry Is Absolutely Booming.
Shockingly Effective, Tested and Proven WordPress SEO Plugin That Will Skyrocket Your Website’s Search Engine Ranking Straight To The Stratosphere. Guaranteed.
Aggregates Conversion, Sales and Commission Data from Multiple Affiliate Networks
I know this might seem to be a violation of the principles I espoused in SEO: Finding The Delicate Balance, but it’s really not. Why? Because I believe in the product. The site I show here may be somewhat misleading in that it draws traffic with the promise of free downloads, but if the user actually signs up for the free trial of the affiliate deal it promotes they get more than what they were offered. Free downloads of full version games rather than just a demo, so I don’t feel bad about it.
In fact, I like the affiliate deal so much I signed up for it myself.